Fashion giant PrettyLittleThing to generate 1,200 Sheffield jobs

A popular fashion outlet is due to move its logistics base for the North West to Sheffield, potentially creating around 1,200 jobs for local people.

Clipper Logistics, who own online fashion giant Boohoo and its subsidiary PrettyLittleThing, which targets 16-24 year olds, will be moving into the disused Polestar building on Shepcote Lane in Tinsley.

PrettyLittleThing is the fastest growing online fashion retailer in the country, with plans to expand its online sales further into Europe and Australia.

John Mothersole, chief executive of Sheffield City Council, said: “This is a brilliant addition to the city’s jobs market. Our logistics offer is strong and that is why Clipper Logistics have decided to base its Boohoo and Pretty Little Thing operation here.

“It is especially pleasing after the sadness around Polestar UK [which shut down], which previously occupied the site. We have worked closely with those affected to help them through this difficult period.

“Clipper Logistics have signified a long-term commitment to the region with this deal which brings yet another multi-national company with a global reach and reputation into our city.

“It follows many months of constructive work involving council officers and the lead cabinet member and will bring a range of competitive, highly-valued jobs to the local economy.”

The site has been secured by Clipper Logistics on a 10-year lease, and the company has been working closely with the City Council over the past year to facilitate the move.

Umar Kamani, founder of PrettyLittleThing, announced the move on Instagram on Friday.

Steve Parkin, Executive Chairman of Clipper said: “The new contract with Pretty Little Thing represents one of the Company’s most significant contract wins and is demonstrative of our ability to deliver cost-effective solutions for retailers of any scale. We are delighted to have been awarded this contract with one of the fastest-growing online retailers, and look forward to working with the PLT team over the years ahead.”

Gareth Morgan, senior business development manager at Sheffield City Region, said: “This investment from Clipper Logistics is great news for Sheffield and the wider city region.

“Our logistic sector is built upon Sheffield City Region’s strategic location at the heart of the UK’s transport network, and benefits from excellent availability of labour as well as positive, collaborative working relationships with the city region, local authorities and partners.

“With our region’s super-connected economy, including superb access to UK and international markets, leading companies such as ASOS, DHL and Amazon have already chosen to locate their distribution centres here and we look forward to welcoming further inward investment.”

This follows announcements from McLaren Automotive and Boeing, who announced plans for sites on the Sheffield-Rotherham border.